✦ Useful

Free SEO tools No fluff.

Practical generators, checklists, and calculators for internal linking, performance, content, and search strategy work.

Browse tools ↓ Free · Practical · Built by Phrase It

Pick the job. Use the tool.

Each tool is standalone, focused, and designed to help you make a better SEO decision faster.

Internal linking

Internal Link Anchor Text Generator

Generate a balanced set of exact match, partial match, contextual, branded, generic, and long-tail anchor text ideas for any internal link.

Anchor text Internal links SEO copy
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WooCommerce performance

WooCommerce Speed Checklist

Audit a WooCommerce store against 15 performance checks covering hosting, caching, images, scripts, plugins, and checkout behavior.

Page speed Core Web Vitals WooCommerce
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Free ecommerce SEO ROI calculator

Forecast ecommerce SEO ROI.

Use a detailed ecommerce SEO ROI calculator built for stores that need real payback math: organic sessions, conversion rate, cart value, product margin, ranking upside, SEO package cost, break-even month, and 12-, 24-, and 36-month profit forecasts.

Ecommerce SEO ROI
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SaaS SEO

SaaS SEO Audit Checklist

Technical SEO audit checklist for SaaS with problems and fixes that actually move the needle.

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MSP SEO

MSP SEO from A-Z; More than 80 Pages

Get the practical playbook that explains how to build, write, develop, design and structure an MSP website for SEO & AI Search Visibility. With exact examples, most common mistakes and how to use it to win SERP and get recommended in LLMs over competitors. Includes structure, keyword research, technical, content - all with SEO & GEO as first revenue channel in mind.

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LLM SEO

Agentic Browsing Issues & Fixes

Turn agentic browsing failures into exact fixes. Upload a Lighthouse Agentic Browsing report. See every failed check, the element or schema evidence Lighthouse captured, and implementation-ready fixes you can hand to a developer.

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Tools help. Strategy decides.

Use these to spot patterns, speed up execution, and make cleaner decisions. Then sanity-check the output against the page, user intent, commercial goal, and the rest of your search system.

Tell us what you want your website to achieve.

Share your site, goals, and what is getting in the way. We'll reply with the clearest next step, whether that is working together or fixing something first.

We reply within one working day. Always a real human.
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